Case Study 1:
Sales as a Service (SaaS) – Scaling Sales for a Growing ICT Provider
Mid-Sized ICT Managed Services Provider (£5M Revenue)
Challenge:
A growing ICT provider struggled to scale its sales team efficiently. Hiring full-time sales staff was costly, and traditional recruitment took too long. They needed an immediate sales boost without increasing fixed overheads.
Solution:
Growth Mentors implemented our Sales as a Service (SaaS) model, providing an experienced, on-demand sales team to drive revenue growth. We deployed ready-made playbooks, executed targeted lead generation, and streamlined sales processes to increase conversions.
Results:
✅ 32% increase in sales revenue within 12 months
✅ Reduction in sales cycle by 41%, accelerating deal closures
✅ Lower overhead costs compared to hiring an in-house team
✅ Expanded vendor partnerships, unlocking new revenue streams
"Growth Mentors helped us scale sales rapidly without the long-term risk of hiring full-time. Their expertise delivered immediate impact!" – CEO, ICT Provider
Case Study 2:
Fractional Sales Leadership – Driving Sales Strategy for a Tech Distributor
ICT & Technology Distributor (£8M Revenue)
Challenge:
A leading tech distributor had a strong product portfolio but lacked structured sales leadership. Their internal team struggled with inconsistent performance, and there was no clear strategy for expansion.
Solution:
Growth Mentors provided a Fractional Sales Director, bringing senior-level sales expertise without the commitment of a full-time hire. We restructured the sales team, implemented new KPI-driven performance strategies, and optimized the sales process for efficiency.
Results:
✅ 26% growth in new customer acquisition within 9 months
✅ Sales team performance improved by more than 38% through structured coaching and accountability
✅ Expansion into new verticals, increasing total addressable market
✅ Reduced operational inefficiencies, improving profit margins
"The strategic direction provided by Growth Mentors was a game changer. Our sales team is now performing at its best!" – Sales Director, Tech Distributor
Case Study 3:
Growth & Exit Strategy – Preparing an ICT Business for Acquisition
ICT Consultancy Scaling for Exit (£7M Revenue)
Challenge:
An ICT consultancy wanted to position itself for acquisition within three years but lacked the financial clarity and structured growth plan needed to maximize valuation.
Solution:
Growth Mentors applied the Fit2Sell, Fit2Scale, and Fit2Exit frameworks, aligning the company’s sales strategy, operations, and financials. We streamlined revenue streams, optimized pricing models, and strengthened sales processes to increase profitability.
Results:
✅ Company valuation increased by 62% within 24 months
✅ EBITDA improved by 37%, making the business more attractive to buyers
✅ Secured acquisition offers from multiple industry players
✅ Successful exit at 7.5x EBITDA, exceeding the client’s expectations
"Growth Mentors didn’t just prepare us for exit; they made sure we exited at maximum value. Their expertise was invaluable." – Founder, ICT Consultancy
